Business Owner’s Insights | Farmers Insurance
A collection of short interviews with local business owners and their insight into today’s challenges.
Eric Knam, a local business action coach, has an inside look into the insights of local business owners and focuses on different businesses from different industries where his clients and many others are challenged by the COVID-19 Crisis.
Every business owner has valuable advice to share with other business owners and entrepreneurs. A few even have a special offer to share! Check out their interviews and visit their websites!
Robin Decatur’s Insights
Robin works as an insurance agent with Farmers Insurance and Financial Services. They offer products to take care of your family–– from the things you love to the people you love. Robin has run the agency for 14 years. Their number one goal is to take care of people in the event of a catastrophe or a loss, they provide the right coverage to take care of them.
Action COACH Eric Knam: What makes your agency special?
Robin: We take the time to educate our clients about what it is they’re buying. We’re a local agency with wide-open doors for our customers to come in and sit down to help them understand that coverage. I give a review to anyone who has a quote from another agency, I’ll be honest with them if they’re getting as good of coverage for a better price at another place. I want people to be protected.
Eric: Who’s your target market?
Robin: Our customers are people who want to take care of those they love, first of all, and the things they love. People with homes, cars, boats, motorcycles––whatever it is, that they need to protect so that if it is damaged or lost that they get it replaced and have the right coverage to take care of it. We look for people who want to understand what their insurance is. I want to educate people, so they know what they’re buying and paying for. And I work with those who want to protect their loved ones with life insurance.
Eric: It’s been said that smart people learn from their mistakes, and wise people learn from others. What mistakes have you made along the way, and how can other entrepreneurs learn from your experience?
Robin: One mistake we’ve made is not having processes set up and not having clearly defined expectations with my employees. I’m great at sales on my own, but when I expect someone else to do the same, I’ve mistakenly not set them up for success.
Eric: What’s the best way for people to get in touch with you?
Local businesses change communities. If you know of a local business owner who is interested in sharing their insights or making an impact on their community, contact Eric Knam today!